Hyundai Motor Group announced on the 6th that it is hosting the interactive science exhibition "Have Fun with Science" at Hyundai Motorstudio Seoul in collaboration with the world-renowned science museum, the Exploratorium, running until December 15.

Located in San Francisco, USA, the Exploratorium was founded in 1969 by physicist Frank Oppenheimer and is recognized as the pioneer of "hands-on" learning, where visitors directly touch, experiment, and learn.

This exhibition is part of a strategic partnership between Hyundai Motor Group and the Exploratorium. The two organizations plan to establish an interactive science museum at the Hyundai Motor Group Global Business Complex (GBC) in Gangnam-gu, Seoul, with a target opening in 2032.

Hyundai Motor Group plans to analyze visitor feedback collected during the exhibition period and utilize it to shape the content and operational methods of the future science museum.

The exhibition features 12 interactive exhibits designed to help visitors understand fundamental scientific principles—such as motion, ecology, and light and sound—through direct experimentation.

Ji Sung-won, Vice President and Head of the HMG Brand Experience Division at Hyundai Motor Group, stated, "We hope that many people will develop a curiosity for science and experience the joy of creative exploration through interactive science content that is still somewhat unfamiliar in Korea."

[ⓒ Global Economic Times. 무단전재-재배포 금지]