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Home > Industry

From AI Assistance to Action: Samsung Unveils the Galaxy S26 Ultra and Buds4 Pro

Ana Fernanda Reporter / Updated : 2026-03-12 15:30:06
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SEOUL – Samsung Electronics has officially ushered in the era of the "Agentic AI" smartphone with the release of the Galaxy S26 Ultra. Moving beyond simple Q&A interactions, this third-generation AI device is designed to understand complex user commands and execute real-world tasks. Rather than just being a "feature-rich" smartphone, the S26 Ultra functions as a proactive digital agent that bridges the gap between thought and action.

The Leap to 'Agentic AI': Doing, Not Just Telling
After a week of hands-on testing, the most significant shift is the practical utility of its integrated AI. While previous iterations focused on passive tasks like searching, summarizing, or photo editing, the Galaxy S26 Ultra takes the wheel. By integrating deeply with third-party applications, it automates workflows that previously required multiple manual steps.

For instance, a simple voice command to Bixby—"Call a taxi from Asem Tower to the Electronic Times office"—triggers the immediate launch of a ride-hailing app. The AI automatically inputs the origin and destination, leaving the user only to select the fare type and confirm payment.

Similarly, using Gemini for food delivery proved equally seamless. A request like "Find a good burger place near Asem Tower on Baemin and order" prompted the AI to scan nearby restaurants, navigate menus, and proceed to the final checkout screen. While complex orders took roughly 2–3 minutes to process, the convenience of hands-free operation while multitasking provides clear value for busy professionals.

Hardware Refinement and Privacy Innovation
The Galaxy S26 Ultra doesn't compromise on raw performance. Even during intensive AI processing, high-definition video streaming, or gaming, the device maintained impressive thermal management with no noticeable lag.

A standout hardware feature is the Privacy Display. While the screen remains crystal clear for the user at a direct angle, the display darkens significantly when viewed from the side. This effectively prevents "shoulder surfing" in crowded public spaces like subways or elevators, offering peace of mind when accessing sensitive emails or banking apps.

However, a lingering point of contention is the lack of built-in magnetic hardware. Samsung has once again opted not to include internal magnets for accessories. Users wishing to utilize magnetic wallets or wireless chargers must rely on third-party solutions. Brands like CASETiFY have already stepped in, launching specialized collections for the S26 series that include magnetic-integrated cases and lens protectors to bridge this functional gap.

 
Galaxy Buds4 Pro: Comfort Meets Crystal Clear Audio
Accompanying the smartphone is the Galaxy Buds4 Pro, which sees a dramatic improvement in ergonomics and sound engineering.

Superior Comfort: The redesigned contact surface significantly reduces the "clogged ear" sensation and pressure experienced in previous models, making it comfortable for sessions exceeding two hours.
Balanced Acoustics: Even for non-audiophiles, the improvement in sound balance is palpable. The low and high frequencies are more harmonized compared to the Buds3 Pro, providing a more stable and immersive listening experience.
Call Quality: The most impressive upgrade lies in communication clarity. Enhanced noise-canceling algorithms ensure that voices remain distinct even in windy outdoor environments or noisy cafes, resolving the connectivity complaints that occasionally plagued its predecessor.
Verdict
The Galaxy S26 Ultra represents a pivot point for Samsung. By transitioning from a device that provides information to one that executes services, Samsung is redefining the smartphone as a personal agent. Coupled with the refined audio experience of the Buds4 Pro, the new ecosystem focuses on making digital interactions more human-centric and efficient.

[Copyright (c) Global Economic Times. All Rights Reserved.]

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Ana Fernanda Reporter
Ana Fernanda Reporter

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