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Home > Industry

LG Energy Solution to Pivot Strategy: Boosting ESS and New Business Share to Mid-40% Range

Desk / Updated : 2026-03-20 18:32:59
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(C) The Investor


SEOUL – LG Energy Solution (LGES), a global leader in the battery industry, has announced a significant strategic shift aimed at diversifying its business portfolio. During the 6th Annual General Meeting of Shareholders held on March 20, 2026, at the LG Twin Towers in Yeouido, Seoul, CEO Kim Dong-myung unveiled a roadmap to increase the combined revenue contribution of Energy Storage Systems (ESS) and new business ventures to the mid-40% range.

This move comes as the electric vehicle (EV) market enters a transitional phase, prompting the battery giant to seek more balanced growth across multiple sectors.

Navigating the 'Value Shift'
CEO Kim Dong-myung characterized the current industrial climate as a "Value Shift" period, where the drivers of growth are being redefined. "We are in an era where industrial growth values are being reorganized," Kim stated. "With our prepared capabilities and decisive execution, we will remain unshaken and continue to deliver tangible results."

The CEO diagnosed that the global ESS market has entered a phase of structural growth, fueled by fundamental changes in power demand structures worldwide. He predicted that growth opportunities would increasingly concentrate on a select few companies that possess both localized production capabilities and robust supply chain requirements.

Strategic Focus on ESS and North America
To capitalize on this trend, LGES is aggressively pivoting its production strategy. In North America, the company is converting existing EV battery production lines into ESS facilities. This move is designed to secure a non-Chinese supply chain for Lithium Iron Phosphate (LFP) batteries, which are highly favored in the ESS market for their safety and cost-effectiveness.

In Europe, the company is also utilizing idle assets to establish local production hubs. LGES has set an ambitious goal for new orders this year, targeting over 90 gigawatt-hours (GWh).

"By the end of this year, we plan to nearly double our ESS battery production capacity to over 60GWh," Kim explained. "A significant portion of this expanded capacity will be concentrated in the North American market to meet skyrocketing local demand."

EV Market Outlook and Portfolio Rebalancing
While the ESS sector is currently taking center stage, LGES remains committed to the EV market. Kim noted that the recovery of EV demand will ultimately depend on advancements in performance and price competitiveness. He forecasted a major rebound in the EV sector around 2029–2030, coinciding with the mass production of next-generation vehicle models.

Currently, ESS and new businesses account for approximately 20% of the company's total revenue. The new strategy aims to more than double this figure to the mid-40% range, creating a more resilient business structure that is less dependent on the cyclical nature of the automotive industry.

Strengthening Global Partnerships
Following the shareholders' meeting, Kim met with reporters to provide further insights into the company's partnerships. He highlighted the deepening ties with Tesla, noting that the collaboration has expanded beyond EVs into the ESS sector.

Regarding regional strategies, Kim confirmed that LGES is reviewing the conversion of production lines in Europe, including its major plant in Poland, to support local ESS demand. "While I cannot disclose specific figures, the transition is being pursued at a significant and meaningful scale," he added.

Furthermore, Kim provided an update on the company’s U.S. operations, stating that the Arizona plant is on track to begin operations by the end of this year, with equipment installation currently underway.

Stability in OEM Collaborations
Addressing concerns about partnerships with traditional automakers, Kim reassured stakeholders that the collaboration with Honda is proceeding as planned. "Our partnership with Honda is progressing without issues," he said. "While specific order volumes remain confidential, we continue to secure meaningful results through this cooperation."

As LG Energy Solution navigates this "Value Shift," the company's aggressive expansion into ESS and its focus on North American manufacturing signal a proactive approach to maintaining its dominance in the global energy landscape. By balancing its portfolio, LGES aims to insulate itself from EV market volatility while leading the charge in the global transition to renewable energy storage.

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